Digitally Tailored

Understanding CRO Marketing: A Complete Guide for Businesses

In the rapidly evolving digital marketplace, businesses are continually seeking innovative strategies to enhance their performance and outshine competitors. One such strategy that has gained prominence is Conversion Rate Optimization (CRO). This article delves into what CRO entails, why it is essential for your business, and provides a step-by-step guide on how to implement effective […]

Mobile Responsive Websites – for the love of thumbs!

Somewhere between 65% to 70% of visitors to your site are using a mobile phone. Needless to say, this makes mobile functionality one of the most important factors to consider during the build of your site. For older sites, it isn’t uncommon for businesses to attempt to shoehorn mobile functionality in — as an easy way to […]

What is an SSL certificate and do you need one?

In 2014, Google announced that having an SSL certificate would contribute towards a site’s ranking. Out of fear of being penalised by Google, the SSL certificate has become a much sought after feature. But before you go navigating obscure websites searching for one of those precious certificates or worse splurging money on one, it might […]

Escaping out-of-the-box website builders

With a plethora of out-of-the-box website makers, it’s never been easier to create a site for your business. Or so those services would like you to think.  Standing out is difficult One of the largest website providers currently has an impressive 92 site templates for users to build from. However, they also has over a […]